Staffing

Case Studies

Custom-fit tech talent: How a leading loyalty
program company improved response times and
development quality

About Adventa

Adventa is a company with over 30 years of experience designing and implementing loyalty programs. The company specializes in creating custom solutions that help brands build customer loyalty, boost employee motivation, and strengthen relationships with their audiences. From engagement strategies to comprehensive program management, Adventa has established itself as a key partner for brands seeking lasting connections and long-term value.

But in a market that demands speed and specialization, Adventa ran into a key challenge: the lack of skilled technical talent to keep up with growing client demands.

The challenge: faster delivery without compromising quality

Today’s market moves fast, and for Adventa, that meant the pressure was on. Clients were asking for quicker turnarounds, faster updates, and new features in record time. But without access to highly specialized developers, the company risked missing deadlines or turning away new business.

“We needed to hire good resources, and fast,” says Areth Dominguez, IT Analysis Leader at Adventa.

Although they had initially evaluated other options, they decided to give Ensitech a chance, seeing the potential for a future business relationship. What began as an urgent solution for a project with critical deadlines soon evolved into a strategic and lasting collaboration.

The project: agile and flexible staffing

The collaboration with Ensitech began with “turnkey” projects. However, it quickly evolved toward a more dynamic model: dedicated teams that could switch between projects without losing momentum or focus. Finally, a specialized staffing approach was established,offering on-demand talent with the flexibility and support the situation required.

The initial need included key positions: a PHP technical lead, PHP and Python developers, a mobile developer, and a manual QA tester. Time was critical: just 3 to 4 weeks passed between the initial request and the onboarding of the first hires, a notably fast turnaround for such highly specialized profiles.

Technologies involved included: PHP, Joomla, SQL, React Native, JavaScript, Docker, AWS (EC2, S3, Lambda, API Gateway, Cognito), PostgreSQL, MySQL/MariaDB, Python, CI/CD, NoSQL, REST APIs, Symfony, Laravel, among others.

What started with just four team members, grew organically with the addition of 12 more profiles in the following months, directly reflecting Adventa’s satisfaction with the results.

The results: faster response, stronger teams, better outcomes

Since partnering with Ensitech, Adventa has:

  • Accelerated client response times
  • Improved development quality
  • Gained better structure and scalability across teams


“We started to cover that resource gap we had. Our response times got faster, much more efficient. […] When a new project came in, we didn’t need to scramble to hire; we just reached out to Ensitech, and they delivered what we needed,” explains Areth Dominguez, IT Analysis Leader at Adventa.

Additionally, the consistent follow-up and support from Ensitech’s team has been a key differentiator. Even when facing specific challenges, such as underperforming profiles, the team reacted quickly and transparently.

“What I value the most about Ensitech is the feeling that I found a business partner, not just a vendor.”

The takeaway: More than staffing, a strategic partnership

This collaboration between Adventa and Ensitech shows what’s possible when trust, transparency, and shared goals drive the relationship.

Ensitech didn’t just solve a talent shortage, they became an extension of Adventa’s team, helping them:

  • Compete in a fast-paced market with reliable delivery
  • Optimize costs with a flexible talent model
  • Stay focused on their core business, knowing tech was covered

 

“What stands out most about Ensitech is their transparency, loyalty, service mindset, and personal attention. I don’t know what their official values are, but it’s clear they live them.”

—Areth Domínguez

Visit https://adventa.com.mx/en/ to learn more.

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